According to our clients’ needs and briefing, we develop complete communication projects, going beyond traditional press relations to include specific activations, events and actions targeting different publics. We also work in partnership with our clients’ other agencies, creating 360o strategies, aligning plans and boosting results in each of the brand’s channels.
We believe that the relationship with press and influencers is an important communication tool. Through these channels, we reach many of the brand’s target publics.
• Strategic Planning;
• Media Map (media and contact map);
• Content Development;
In partnership with Valentin, we develop these materials from the public relations viewpoint, usually integrated to a broader communications plan. We are involved in the creation, script and post-production.
Social Media plays a very important role, as they allow for horizontal communication and operate as a highly effective proprietary media outlet.
• Diagnosing the most relevant social media for each client;
• Developing the strategies to act on these media (editorial line);
• Content development and feeding these social media channels;
• Activation and Interaction;
• Monitoring and Metrics.
Development of the contingency plan, stages, timelines and procedures.